LAB AND BRAND MARKETING

Marketing solutions that elevate your research impact.

PositionScale saves time and drives strategic growth by streamlining lab operations, enhancing visibility, attracting top talent, and enabling stronger collaborations.

High quality brands attract top-tier  talent .

Without a clear narrative, your lab may struggle to showcase its achievements and culture. PositionScale helps you create a compelling brand that highlights your lab’s unique qualities.

Streamline your workflows

Put your lab and brand marketing on autopilot—focus on what matters.

PositionScale streamlines routine tasks like lab branding and marketing right out of the box, but we also tailor strategies to fit your lab’s unique needs. Whether it’s managing your online presence, creating outreach materials, or developing a cohesive brand identity, we automate the process—so you don’t have to.

Establish Credibility

Build credibility through expert academic branding.

Your lab's online presence is your first impression—craft a professional brand that establishes trust, attracts talent, and enhances visibility.

Develop a polished and professional online presence.

Highlight lab achievements, expertise, and key contributions.

Strengthen your reputation among peers, funders, and collaborators.

Build High-Performance Teams

Attract and retain talent with a strong lab brand.

A compelling lab brand showcases your achievements, culture, and vision—helping you recruit top talent and foster long-term retention.

Highlight your lab’s values and culture to attract aligned individuals.

Foster team cohesion through clear branding.

Attract talent and collaborators with strong branding.

Promote research capabilities

Increase public awareness and engagement with a professional brand.

Position your lab as a leader. Captivate the public, foster community engagement, and build credibility in and beyond your field.

Brand Visibility and Management

Showcase your lab’s work without draining your time. PositionScale gives your lab the tools to effectively highlight its achievements. Share key updates, projects, and successes with prospective collaborators, students, and the public—without requiring constant oversight.

Media Monitoring and Analytics

Stay ahead of the narrative. PositionScale delivers real-time insights into media coverage, online mentions, and public impressions. Monitor your lab’s visibility, respond to opportunities, and strengthen your reputation—without micromanaging the process.

PositionScale Magazine

Make labs run better with PositionScale.

We take care of branding, marketing, and outreach—so your lab runs smoothly, attracts top talent, and builds lasting visibility.

Make an impact with PositionScale.

See how PositionScale can help you manage all of your branding and public relations in one place, no matter the size of your lab.